WE ARE STARTING A MAGAZINE - ARE YOU SAM?
Distributing my magazine through a mail center
I am working on a local magazine that focusing on the minority community. I have a friend who owns a mailing center. This is also where my business mail goes to. I don't have a brick and mortar business. I work out of my home.
I am planning to have my 10,000 copies of the magazine delivered to my friend's mailing center. In the magazine it will have an ad for her mailing center that mentions - they are the official distributor of the magazine and if you need copies sent to your locatiion please call the mailing center. She will then ship them out. They will be store and shipped from this location. We hope this will also get other small publications coming to her for distribution so she can make money that way.
The mailing center would be:
-- a pick up place for the 2 drivers
-- a pick up place for anyone wanting copies in their business
-- the place that ships out copies to different businesses that we ask her to send to or if they call and request
-- the storage place for all the magazines
Besides and ad in each issue for the mailing center, and paying for the postage on all the shipping, how else should she be compensated? Is this a good way to get the product out?
Thanks!
Views: 3
Replies to This Discussion
-
Permalink Reply by Kaolin Fire on -
I would love to have a friend with a mailing center. That sounds wonderful! :) You're paying for postage, do you know what her fees on top of that usually are? I'd say take her out for a fancy dinner or something ;) And of course keep spreading the word for her.
-
Permalink Reply by Tyler Waylett on -
I agree with Kaolin - as long as your friend isn't losing money and she is getting biz from it in the end I would say that its working just fine - keep an open dialogue about everything and you should be good to go.
-
Permalink Reply by Tammy Luke on -
Sounds great to me. The ad should work wonders, especially if it's an on-going placement in your magazine. I'd say see how it goes for a little while. Then, if the figures appear a bit whop-sided and you feel she needs to be compesated more, then the two of you can come up with other ideas to try to even the score a bit. It's great having friends helping each other thrive with their respective businesses! That's absolutely fantastic!
-
Permalink Reply by 6thAveConcepts on -
Sounds like you have more than just this location to get your magazine. You have 2 drivers so they must be taking your magazine elsewhere and leaving it, right? If so then it does sound like you're covering your distribution basis.
Free advertising is a good plug for your friend's mailing center. Will they get business from the ads, though? I'm drawing a blank as to how I, a regular Joe, would use a mailing center. Perhaps that's just me and my lack of understanding.
You may want to include their name and business in any marketing or promotional campaigns you do. "Donna's Magazine and So-and-So Mailing Center presents...." or whatever. Include their logo or mention them in any advertising you perform.
Whatever you do make sure you get it in writing. Get a contract in place. Saves a lot of heartache down the road. Even between friends it's a smart idea to always have a contract.
I like the above suggestions of a nice dinner, etc... Always do nice things like that for your partners and clients.
Magazine publishing community resource site for indy magazine publishers and publication startups.
Like Us
Latest Launches
Elecktro Magazine
Elektro will take you behind the turntables into the lives of the DJ, sharing their passion for the music, giving fans an all access backstage pass.
Jamrock Magazine
JAMROCK is an international premier Lifestyle, Travel, Art & Culture magazine published seasonally under Linkup Media Group of companies. Linkup Media Group of Companies is the flagship corporation of powerful entertainment groups, premium health products, and life improvement operations catering to the Multicultural Communities globally.
Off Track Planet Magazine
In the summer of 2009, a passionate young group of travelers from a hostel in Brooklyn, NY were bound together to communicate the awesomeness of budget travel to their A.D.D.-ridden friends. They created an online travel magazine that was cool, fun and edgy inspiring more young people to get their asses out into the world. Since then, OTP has grown into a major publication with distribution around the world, reaching over 1 million readers and a growing online community of over 40k followers.
Delux Magazine
DELUX Magazine is a personal replication of how “We The People” visualize Lifestyle, Fashion, Art, and Music through the eyes of the true Trendsetters & Tastemakers of our genration.
Reign Over Atlanta Magazine
REIGN OVER ATLANTA and REIGN OVER MIAMI Magazines and locally distributed magazines featuring all the city has to offer. Guaranteeing our clients visibility with our monthly...
© 2012 Created by MagazineLaunch.
