Ad positiioning software

Replies to This Discussion

Permalink Reply by MagazineLaunch on May 4, 2009 at 9:23am

Hmm... I just use templates I built in Quark for all of my page mapping. Once you have it set up, its easy to throw everything together very quickly.

by amisuzuki on Mon Nov 13, 2006 5:51 pm (Pulled over from original http://www.magazinelaunch.com Forum)

Permalink Reply by MagazineLaunch on May 4, 2009 at 9:24am

I've seen it done that way and also via Excel. It may come to that. The nice thing about MagForce is that I link all the files, open up my issue template, then open the magForce file and it creates a new document from my template with all the ads on the pages they are supposed to be. It saves a ton of time. For the ad index I just export the list from MagForce, put the ads in the property categories and presto.

by blaineh on Tue Nov 14, 2006 10:45 am (Pulled over from original http://www.magazinelaunch.com Forum)

Permalink Reply by MagazineLaunch on May 4, 2009 at 9:24am

Just personally, I very rarely buy into lots of these small programs. A lot of times they don't update much, they don't always work well, and then tech support costs more.

The other thing is that we are constantly changing our page maps during the month. We sometimes start off pencil and paper and then make the changes as we go. For someone doing layout, you just need to see where things are and how they're flowing instead of just telling a program what page the ad should be on.

by amisuzuki on Tue Nov 14, 2006 11:16 am (Pulled over from original http://www.magazinelaunch.com Forum)

Permalink Reply by MagazineLaunch on May 4, 2009 at 9:25am

I know a lot of newspapers use flightcheck. in any case doing it yourself and having a flatplan works best at least in my experience in putting in ads for magazines.

Postby Shima on Sun Dec 10, 2006 5:07 pm (Pulled over from original http://www.magazinelaunch.com Forum)